Milk Makeup has been on my wish list ever since I started watching YouTube. I was amazed by their stick primers and face masks, then tube foundation and KUSH Fiber Brow Gel that seemed to be used by everyone but me.

Unfortunately, Milk Makeup wasn’t available in the UK back in the days but recently it joined the Cult Beauty family and I was finally able to spend my money on some of their products.

At Milk Makeup, we believe in good ingredients + epic payoff. We’re cruelty-free, paraben-free, and 100% vegan. We were born at Milk, a creative studio in downtown New York City. Our community and culture have always been our inspiration. We see personal style and experimentation as the ultimate forms of self-expression. It’s not just about how you create your look; it’s what you do in it that matters. #LiveYourLook

I decided to purchase their Hydro Grip Primer, Stick Matte Bronzer and Kush Brow Gel to see how it performs and what are my first impressions.

Matte Bronzer

I was the most excited about their Matte Bronzer in the shade Baked (which comes in a form of a stick) as I love cream contouring, bronzing and highlighting. I also love using stick products in general as I find them much creamier and easier to blend as opposed to cream palettes like Anastasia Beverly Hills Cream Contour Kit, which I find to be a bit too dry for me to work with.

What does the producer say about the product?

A velvety smooth formula that doubles up as a bronzer and contouring stick, Milk Makeup’s Matte Bronzer offers as much beach-ready colour as a sun-drenched getaway. The stick has been cleverly designed to make application a walk in the (very sunny) park – simply swipe under your cheekbones, jawline and collar bones for immediate definition, or blend over your face and body for an all over glow.  

First impressions

I fell in love with this product straight away and started using it daily. I found the colour to be a perfect match for me, because I love warmer contour. Even though the stick claims to be matte, it’s very creamy, ultra easy to blend and it doesn’t dry down to a complete matte finish. Thanks to it’s ingredients like mango butter and coconut oil, the bronzer leaves the skin feeling hydrated and it gives very natural, sun-kissed glow look.

I’m going to give this product 5/5 Happy Stars!

Hydro Grip Primer

Moving on to the next product, I decided to try one of the most hyped primers in the recent months – Hydro Grip Primer. I am really struggling with foundations as I have very dry and dehydrated skin with loads of dry patches. That’s why my foundation tends to separate and it also rubs off from my nose and underneath my eyes as I wear glasses on a daily basis.

What does the producer say about the product?

Packaged in their quintessential packaging, this green-tinted liquid primer will effortlessly add deep hydration – it’s boosted with aloe water, cherry blossom, hyaluronic acid and B vitamins – while forming an invisible, velcro-esque layer that grips your make up like its life depends on it. Just give it a minute to fully absorb before make up to activate ‘turbo grip’ mode

First impressions

As I mentioned on my Instagram, I am not a primer person. I usually just moisturise my face with my all times favourite L’Oreal Hydra Genius Aloe Water for Normal to Dry Skin. But after seeing so many positive reviews on this Milk Makeup’s primer, I decided to give it a go – and I wasn’t disappointed!

It has a jelly consistency and once applied you can really feel the “grip”. After one minute, the primer dries down to a tacky finish which noticeably helps with foundation application. I also noticed that every time I use this product, my foundation sits better on my face and it lasts longer. Most importantly, the separation decreased to the minimum, and my foundation doesn’t rub off as much as it used to underneath my glasses (which seemed impossible!).

The producer claims that the primer gives deep hydration but I have to disagree with this. As someone who has a very dry skin, I can’t use this primer on its own; I still need moisturiser beforehand. When I used the Hydro Grip on itself, I noticed that some dry patches appeared on my nose later on during the day.

Nonetheless, I’m very impressed with this primer and I find it to actually work. After trying it out for the first time, I use it almost every time I do my makeup.

I’m going to give this product 4/5 Happy Stars!

KUSH Fiber Brow Gel

The last product I decided to purchase is the KUSH Fiber Brow Gel. I really wanted to have it in my collection after seeing Itslikelymakeup raving about it in almost all of her videos. I hate doing my brows, so the idea of just using a brow gel seemed to be very convenient.

What does the producer say about this product?

After making waves in the skincare world, cannabis oil has now infiltrated into our make up – and WOW does it work wonders for our brows. The hydrating ingredient sets hairs in place without flaking or feeling stiff, so you can practice your single-eyebrow-raise to your heart’s content. Available in eight shades, Milk Makeup’s KUSH Fiber Brow Gel also contains clever heart-shaped fibres which cling to individual brow hairs for fuller natural-looking brows. Hi-tech make up? It doesn’t get more highbrow than that… 

First impressions

I picked my brow gel in the shade Dutch (medium brown to dark brown hair) and I am really pleased with how it matches my brows. The product is very pigmented so it’s easy to fill in the brows using it on its own. I love the mini brush, it’s very handy and easy to use, and it lets me be precise. The gel sets my brows in place for hours, and – as claimed – it doesn’t feel stiff.

The only downside of the KUSH Fiber Brow Gel I have experienced, is that there’s too much product coming out on the brush.

I’m going to give this product 4/5 Happy Stars!

To sum up, I am really happy that I finally tried Milk Makeup and I am impressed with their products. They are a little bit pricey but you do get a lot of product and it’s great quality.

Have you ever tied Milk Makeup? If so, what would you recommend me to try next?